Why a WTB Saddle Should Be On Your Road Bike

Looking for the best road bike saddle? Don’t overlook WTB. Known for mountain and gravel gear, WTB’s Fusion Formtechnology delivers tuned flex, power transfer, and comfort perfect for road cycling....

The Engineering Behind Mountain Bike Tire Design

Every rider knows those moments when your mountain bike tire hooks up perfectly in a loose corner or finds traction where it shouldn't exist. What many don't realize is that these moments aren't a...

Accessories for Every Rider: WTB’s Must-Have Add-Ons

Discover WTB accessories built for every rider. From tubeless essentials and TPU tubes to Rocket Plug Kits, Max Flow Valves, and TCS Sealant, explore gear that keeps you rolling.

Bikepacking Tires & Saddles: Best WTB Gear for Long Rides

When you’re gearing up for a bikepacking adventure, two components matter more than almost anything else: your tires and your saddle. The right combination keeps you rolling efficiently, comfortab...

The Best E-Bike Mountain Bike Tires from WTB Featuring SG1 Technology: Ride Farther, Stronger, Smarter

WTB SG1 eMTB tires provide all the traction and durability you need for big mountain adventure or bike park laps with mates.

How to choose the right mountain bike tire for your terrain?

The right mountain bike tire can transform your ride — making trails smoother, climbs easier, and descents way more fun. But with so many tread patterns, widths, and casing options, how do you pic...

THE MALVERNS CLASSIC: A PHOTO STORY

The Malverns Classic is the UK’s biggest mountain bike festival, held at Eastnor Deer Park. Join family-friendly races, epic trails, retro bikes, trade expo, live music, camping, and fun for all ages

Behind the Scenes with Sean Madsen the Senior Product Developer at WTB

Meet Sean Madsen – The Biomechanics Brain Behind WTB’s Saddles & Grips Behind every great product, innovation, and milestone at WTB is a team of exceptional individuals. WTB: Brought to You...

Which WTB Tire Casing Do You Need?

 The past few years have seen WTB engineers working hard to develop and refine the technology used in the brand's tubeless tire offering. The goal was to deliver three different casing options, eac...

The Best Tires For Grinduro

Crushing Grinduro: Choosing the Best WTB Bike Tire for Your Gravel Bike Grinduro isn’t just another gravel event—it’s a beast of mixed surfaces, steep climbs, rocky descents, and pavement punc...

How to Set Up Tubeless Bike Tires Like a Pro

How to Set Up Tubeless Tires Like a Pro Tubeless tires are one of the best upgrades you can make to your ride—better traction, fewer flats, lower pressures, and that smooth, planted feel that ma...

Zach & Whitney Allison – The Gravel Power Duo

Zach & Whitney Allison – The Gravel Power Duo Putting Vulpines to the TestSome athletes ride fast. Some ride far. And then there’s Zach and Whitney Allison, the WTB gravel duo who do both—and ...

What is Big Gravel?

The gravel scene has exploded over the past decade, evolving from backroad jaunts to full-blown off-road epics that push riders and equipment to the limit. Enter Big Gravel—a new breed of gravel ri...

Behind the Scenes with Becky Gardner

Meet Becky Gardner – Rider, Filmmaker and the Heart of WTBs Content   Behind every great product, innovation, and milestone at WTB is a team of exceptional individuals. WTB: Brought to You By is...

Why WTB TCS Sealant Should Be in Your Tires

When it comes to cycling, there’s nothing worse than an unexpected flat disrupting your ride. That’s why WTB TCS Sealant is a game-changer. Designed to keep you rolling through the toughest terra...

The Return of a Classic: WTB’s Original Trail Grip Is Back—in Tan!

Old school soul. Modern feel. Timeless traction. For those who remember the early days of WTB, the Original Trail Grip was a staple on the bars of mountain bikes that took us deep into the woods...

Wire Bead vs. Folding Bead Tires: What’s the Difference and Which Should You Choose?

When shopping for new tires, you’ll often come across two main types: wire bead and folding bead. But what do these terms mean, and how do they affect your riding experience? Understanding the dif...

Why Go Tubeless? The Benefits of Ditching Tubes

At WTB, we’re big fans of going tubeless. Why? Because —it’s a better way to ride. Whether you’re a gravel grinder, a mountain shredder, or a weekend adventurer, tubeless tires offer significant a...

Makers Collective: Meet Maria Benson from Cervelo

MAKERS COLLECTIVE: MEET MARIA BENSON DIRECTOR OF PRODUCT FROM Cervélo Product management is more than just a profession—it’s an art of balancing strategy, creativity, and execution. With the WTB M...

Tubes vs. Tubeless: Which Set-up is Right for You?

Tubes vs. Tubeless  The choice between tubes and tubeless isn’t just a question of preference—it’s about finding the setup that fits your riding style, terrain, and adventure goals. At WTB, we kn...

Amy Morrison Tops the Podium at the North American Enduro Cup

Amy Morrison Wins at North American Enduro Cup 2025 Amy Morrison has done it again—this time taking the top step at the 2025 North American Enduro Cup, one of the most prestigious and punishing ...

WTB Peacekeeper: Fast Rolling, Hard Charging

FRANKFURT, GERMANY - June 23rd, 2025 WTB is proud to introduce the all-new WTB Peacekeeper, a versatile trail tire built for riders who expect XC efficiency without giving up confident handling ...