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WTB Throwback Thursdays


Throwback Thursdays: Another Appetite Seminar in the Books!

Riders atop Smoker's Knoll, Pine Mountain. Pre-Turkey din din or meat-free, hurt feelings-free, din din alternative. Another Thanksgiving Day has passed and what does that mean for us?  Well... th...

Throwback Thursdays: 1986 WTB Modified Drop Bar and Shifter Mounts Pre 1994 Mailer

The lovely copy above from post 1986 and pre 1994 pretty much sums up what the early origins of WTB were all about - taking what was being used for what people at the time called mountain biking, ...

Throwback Thursdays: 1996 WTB Primal Raptor "Scream" Ad

  Travis Pynn, master of all things technical, nailed the front hop / nose wheelie feat of acrobatics in this lovely ad with a stunning background captured by Carl Gooding.  What you don't realize...

Throwback Thursdays: 1992 WTB Midnight Oil® and Black or White Ad Campaign

Ever find yourself wondering how much or how little chain lube should be applied to your chain?  Better yet, how frequently - really, like really really before every ride?  What about only before ...

Throwback Thursdays: WTB 1985 Fixed Angle Seatpost

So picture this, you're riding along, aboard your soo-weeet bike full of modern fancies.  You come upon Downieville's famous waterfall rock section and amidst the multitasking moment of gritting y...
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