MILL VALLEY, CALIFORNIA – November 16, 2017 – WTB, a company that has established its roots in Northern California for the last 35 years ago, is donating $15 from the sale of each limited edition saddle sold to The American Red Cross as a means of supporting victims of the Northern California wildfires. The Northern California wildfires gave no warning before they tore through the Sonoma and Napa counties of California, forcing communities to evacuate with only minutes, or even seconds, of notice. The disaster didn’t end once the fires were contained and only then were many families able to fully assess the impact and contemplate how to move forward. While aspects of the loss will never return, communities are banding together to rebuild.
Time and hard work are now the driving forces that will return these communities to as close to their former states as possible. The American Red Cross currently has 1,100 disaster relief responders in California, where they are providing food, shelter, comfort and health services to thousands of people who have been affected by the fires. While these services are being provided to families free of charge, nothing is free to those who orchestrate the aid. WTB is thankful and happy to be able to support such a meaningful and necessary cause. The limited edition WTB saddle carries all features of the Volt Team 142mm saddle, with titanium rails and DNA padding, and retails for $129.95.
Founded in 1982, WTB was formed in the birthplace of mountain biking to design better bicycle products. Renowned for saddles, tires, rims, and grips, this rider-driven company continues to push the boundaries of what’s possible through an unrelenting spirit of innovation and passion for two-wheeled adventure.